A founder asked if their SaaS idea was good. I asked 7 questions.
Use them to find out if your software idea is real — or just interesting.
A founder in my group shared their idea last week.
B2B SaaS. Revenue analytics. Interesting space.
They asked for feedback.
I didn’t give feedback.
I asked seven questions instead.
➡️ Who is the economic buyer?
➡️ What painful problem do they have?
➡️ Are they actively trying to solve it?
➡️ Are the costs visible in their P&L today?
➡️ Name one specific person who has this pain.
➡️ How did they describe it in their own words?
➡️ What happens if this doesn’t get solved this year?
They could answer some.
The blurry ones were the feedback.
I see product teams make the same mistake.
They ask:
“Is this feature good?”
But “good” is not the test.
The test is whether a real person has a painful, expensive, urgent problem and whether you know exactly who that person is.
Feedback validates your enthusiasm.
The right questions tell you what to do next:
build, pivot, or kill.
PS: I’m putting together a small private group for technical builders working on real software ideas. We’ll use AI to test, position, and launch before people waste months building the wrong thing. Reply “group” if you want details.